nn Overview: nn nn n nn nnAs part of the Customer Analytics group, the Specialist, Customer Analytics is responsible for measuring the impact of corporate strategies (e.g.
loyalty program, off price stores), marketing events (e.g.
One Day Sales, Friends & Family), and merchandising strategies (e.g.
assortment in the store compared to other retailers, fashion trends, new brands launches) on Macy”s customer base.
The Specialist will partner closely with marketing executives, merchants, and vendors to develop analytical approaches to support planning, execution and measurement of the strategies.
The Specialist, Customer Analytics will plan and perform analytical approaches to inform the development, execution and measurement of targeted communications (e.g.
exclusive event invites, new fashion brand launch announcements, latest trends) & offer programs (e.g.
bonus points for a day, promotion on select merchandise) as well as define strategies to identify target customers not shopping Macy”s to acquire, reinforce existing Macy”s customers behavior by identifying products they may like or should buy again, and existing customers in Macy”s to spend more.
The role requires a high degree of strategic and analytical ability to develop actionable insights to improve our customers experience, our marketing strategies and financial results.
Demonstrated experience in retail, marketing, customer insights, and loyalty programs preferred but not required.
Perform other duties as assigned.nn nn nn nn Essential Functions: nn Answer complex business questions by applying structured problem solving and performing technical analyses.
Work closely with cross functional teams to draw insights from data and analysis.
Create compelling presentations and visualizations to enhance decision making capabilities throughout the company.
Develop and maintain monthly and quarterly customer centric reporting and dashboards of key KPIs.
Present key analytical findings to functional partners.
Train business users on novel analytical approaches.
Regular, dependable attendance and punctuality.
nn Qualifications: nn nn nn nn Education/Experience: nn B.S.
or M.B.A (preferred) with technical background in Mathematics, Computer Science, Engineering, Physics, or Economics.
Strong passion for answering complex business questions using structured problem solving and rigorous data analysis.
Must have a strong interest in ”figuring out” solutions to problems.
nn Communication Skills: nn Ability to communicate complex quantitative analyses in a clear, precise, and actionable manner to both technical and non-technical audiences.
nn Mathematical Skills: nn Basic math functions such as addition, subtraction, multiplication, and division skills.
nn Reasoning Ability: nn Passion for understanding consumer insights and consumer behavior.
Creative thinking and exceptional analytical skills coupled with a solid business foundation and the ability to multi-task.
nn Physical Demands: nn This position involves regular walking, standing, sitting for extended periods of time, hearing, and talking.
May occasionally involve stooping, kneeling, or crouching.
May involve close vision, color vision, depth perception, focus adjustment, and viewing computer monitor for extended periods of time.
Involves manual dexterity for using keyboard, mouse, and other office equipment.
May involve moving or lifting items under 10 pounds.
nn Other Skills: nn Familiarity with relational databases and proficient with SQL.
Familiarity with visualization tools such as Tableau or Spotfire.
Experience in Retail will be preferred but not required.
nn Work Hours: nn Ability to work a flexible schedule based on department and company needs.
nn This job overview is not all inclusive.
In addition, Macy”s, Inc.
reserves the right to amend this job overview at any time.
Macy”s is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.
Macy”s, Inc.
– including Macy”s and Bloomingdale”s – will consider for employment qualified applicants with criminal convictions in a manner consistent with SFPC Art.
49 and LA MC ch.XVIII Art.
9.
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